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Made in Italy cosmetics line: create your brand with Phitofarma Private Label

Creating a customised cosmetics line is now a real opportunity for emerging brands, beauty start-ups, beauty professionals and established companies looking to expand their offering. With the support of Phitofarma Private Label Division, which specialises in contract manufacturing of cosmetics, transforming an idea into a complete, ready-to-sell product becomes a safe, fast and structured process.

Why choose Phitofarma Private Label for contract manufacturing of Made in Italy cosmetics.

Phitofarma is a leading manufacturer of Italian-made cosmetics and make-up, with years of experience in producing high-quality products for third parties. The Private Label cosmetics division offers customers an integrated service covering every stage of the process:
Research & Development (R&D): innovative cosmetic formulations, designed ad hoc and developed in our in-house laboratory.
Selected raw materials: only certified ingredients to guarantee performance, safety and reliability.
In-house production: complete management of the production process, from sample to finished batch.
Graphics and packaging: customised cosmetic packaging solutions and attractive designs to enhance each product.
Regulatory practices: comprehensive support in managing regulatory documentation (PIF, labels, certifications).
Shipping in Italy and abroad: efficient logistics for rapid distribution at national and international level.

What does Phitofarma Private Label produce?

Thanks to a highly specialised in-house laboratory, Phitofarma Private Label is able to produce a wide range of Made in Italy cosmetic products, including:
Emulsions (face creams, body creams and specific treatments)
Gels (moisturising, soothing and functional)
Cleansers (face, body and hands)
Make-up products (foundation, lipsticks, compact powders, mascara, eyeliner, etc.)
Hair care products (shampoos, conditioners and hair treatments)
Exfoliants (face and body scrubs, peels)

This variety allows you to develop a complete, personalised cosmetics line that is perfectly tailored to your target audience.

Small batch cosmetics: big opportunities for start-ups and professionals

Uno dei punti di forza di Phitofarma Private Label è la possibilità di effettuare produzioni cosmetiche in piccoli lotti. Questa opzione è ideale per:
Startup beauty che vogliono testare il mercato senza grandi investimenti iniziali.
Centri estetici e spa che desiderano proporre una linea cosmetica personalizzata con il proprio marchio.
Farmacie e parafarmacie che vogliono offrire ai clienti una linea esclusiva a marchio proprio.
E-commerce e distributori che puntano su collezioni limitate e prodotti esclusivi.

Production flexibility allows us to launch tailor-made projects while maintaining the quality and reliability typical of Italian manufacturing. From concept to finished product: skincare and make-up for third parties.

From concept to finished product: contract skincare and make-up

With Phitofarma Private Label, you can focus on your business vision, because we take care of everything else: from the most suitable skincare formulation for your target market to customised cosmetic packaging that makes your brand unique. Every step is supervised by experienced professionals, with the aim of ensuring compliant, safe and competitive products on the beauty market.

If you want to launch your own personalised cosmetics line and stand out in a competitive sector such as beauty, relying on Phitofarma Private Label Division means having a solid and competent partner by your side.


With small batches, innovative formulas and comprehensive, all-round service, your idea can be transformed into a successful Made in Italy cosmetics line.

Find out how to start your project with Phitofarma Private Label and contact us for personalised advice.